Phersa
Phersa is a platform for building and monetizing AI personas: find viral videos, make your own with an AI persona on your own API keys, and sell with comment-to-DM. It is for creators running AI influencer pages, and for brands.
EzUGC is an ad studio for brands, with a licensed actor cast, 58 models and a set number of videos a month. Phersa is for building AI personas you can monetize: start from AI persona videos that already perform on Instagram and Facebook, make your own on your own API keys at the provider’s price, and monetize them with digital products or affiliate commissions.
Phersa is a platform for building and monetizing AI personas: find viral videos, make your own with an AI persona on your own API keys, and sell with comment-to-DM. It is for creators running AI influencer pages, and for brands.
EzUGC is an AI UGC ad studio for TikTok and Meta: write a script, pick one of its licensed actors and generate the ad. It is aimed at DTC and e-commerce teams, performance marketers and agencies.
| Feature | ||
|---|---|---|
| Price | ||
| Free trial | ||
| Proven videos to start from | ||
| Stock AI actors | ||
| Your own AI persona | ||
| Image and video models | ||
| Your own API keys (BYOK) | ||
| AI agent access | ||
| Script writing | ||
| Editing and captions | ||
| Made for |
$99 a month, one plan, no free trial. Image, video and voice generation is billed by the provider on your own API key at its published price; Phersa adds no markup.
Startup $99 a month ($990 a year) with 50 videos and 50 statics; Growth, on offer at $99 a month (was $199), with 100 videos and 100 statics; Pro $399 ($3,990 a year) with 200 videos and 200 statics; done-for-you at $2,000 a month. Premium models such as Sora 2 Pro and Veo 3.1 use more of the allowance, and unused videos don’t carry over.
What you get in Phersa, whichever tool you compare it with.
The video library holds viral organic Instagram and Facebook videos, with new ones added every day. You pick a video that performed instead of guessing what to make.
How the video library worksEvery video comes with its stats, every word spoken and a shot-by-shot breakdown: the hook, the structure and the call to action. Search by what is said, and open similar videos from any one.
What a video showsAdd any TikTok, Instagram or Facebook account and its new videos arrive every day. Save a single video by link or upload and it is transcribed and broken down the same way.
How tracking worksClaude, ChatGPT, Cursor and other agents get 40 tools over MCP: search the library, plan the clips with your persona, edit and export. Nothing is generated until you confirm the cost.
Connect your agent$99 a month, one plan. Generation runs on your own keys across 9 providers at their published prices, so you switch models as they change. New Google Cloud customers get $300 in free Google credit.
How keys workWhen someone comments your keyword on Instagram or Facebook, Phersa sends them the DM and can reply to the comment. The plan covers 2 accounts and 25,000 DMs a month.
How comment-to-DM worksYour own keys pay for generation, at the provider’s price. The plan covers the rest.
Everything in Phersa. Generation runs on your own keys.
Open App →If you’re building an AI character page to monetize on Instagram and Facebook, yes. EzUGC is closer to a script-and-actor ad studio for brands, with a monthly allowance.
For an AI influencer page, Phersa. EzUGC is built for ad creative with licensed actors. Phersa builds one AI persona from one generated image, starts from viral videos, and helps you monetize it with digital products or affiliate commissions.
Startup $99 a month for up to 50 videos, Growth on offer at $99 (was $199) for up to 100, Pro $399 for up to 200; unused videos don’t carry over. Phersa is also $99 a month, and your provider bills each generation at its published price.
No free plan or trial. First-time subscribers can get a refund within 3 days if they’ve made 2 or fewer generations. Phersa has no free trial: it is $99 a month, and you can cancel anytime.
Yes, with its AI Twin, made from one photo. In Phersa your AI persona also starts from one photo, and it stays the same in every video.